That the Olympics be sustainable is a requirement laid down in the contract between Olympic host cities and the International Olympic Committee (IOC).
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The latter group, by contrast, considers mega-events as windows of opportunity to push and showcase innovative solutions to global challenges and as political levers for moving towards sustainable practices of living and consumption 16, 17, 18, 19.
The former group criticizes mega-events as paying mere lip service to sustainability while pursuing a business model that plays to elite interests, global consumption and transnational investment flows 11, 12, 13, 14, 15. While some scholars doubt whether mega-events can ever be sustainable, others extol their virtues. Together with their exceptional visibility, the Olympic Games provide a unique platform to reach a global audience and could serve as a model for cities, countries and other events around the world to emulate.Īcademic opinion, however, is divided regarding the sustainability of mega-events such as the Olympic Games. Predominantly an urban mega-project 7, 8, the Olympic Games could prove particularly useful in addressing the looming sustainability challenges for cities in an age of rapid urbanization: reducing greenhouse gas emissions, guaranteeing social peace and justice, providing sustainable mobility and curbing urban sprawl 9, 10. The large expenditure and exceptional political leverage of the Olympic Games present a chance to pioneer necessary sustainability transformations 5 well beyond the trillion-dollar event industry 6.
Their high political priority, and the global attention they attract, give the Olympic Games the potential to alter decision-making at the national and even international levels and to reach people around the world.
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They make the event one of the most expensive serial human interventions in the world 4. These amounts are not atypical for a Summer Olympic Games 3. This Summer Olympics will have triggered expenditures of between US$12 billion and US$28 billion (ref. Half the world’s population is expected to see coverage of the Tokyo Olympics, when and if they take place in summer 2021 1. is operated by Ryan Yzquierdo.The Olympic Games are the most watched and the most expensive events on Earth. This page was viewed 2 times on Monday, December 6th 2021 11:47am CST. These affiliate advertising programs are designed to provide a means for us to earn fees by linking to those affiliated sites.ĩ,884 pages were recently viewed by 2,113 unique visitors. We are a participant in several affiliate programs with retailers such as Amazon, Walmart, Target, eBay, and other affiliate programs. Some of the links to external sites posted on this site may automatically be converted to an affiliate link for which we may be compensated. Some of the content on this site are sponsored posts for which we have been compensated. In order to comply with the FTC's endorsement guidelines, we hereby inform this site's viewers that we occasionally receive sample products, content, or other forms of media from various companies in order for us to provide content of interest to our readers. Visit to view Hasbro's official Transformers website or visit Takara Tomy's official Transformers website.
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